Dec. 15 - First Steps to Branding Your Business in the Digital Market

Our latest business workshop delves into the world of branding in a digital market. Learn tips and techniques from the LiLi Centre's very own social media wiz, Lina Petraviciute!

In a fast-changing digital market, how does one build and maintain their own brand online? This new branding and marketing workshop teaches you how to build up your business using storytelling to attract customers and clients. Learn how to visually change your business profile and get friendly on digital media, as well as the dos and don'ts of social media. 

By the end of this class, you will have the simple rules and tools to begin building your own brand and the story of your business, as well as how to use the most popular social media platforms to promote your brand. You will learn: 

  • Storytelling — how to create different content for your business
  • Self-branding — building your own image in a business world
  • Tools for visual content — how to simply manage photos and make posters and media covers

Class Details

Date: Thursday, Dec. 15
Time: 18:00-19:30
Where: LiLi Centre, Alpenquai 40a, 6005 Luzern (directions)
Cost: CHF 15 for members / CHF 20 for non-members (cash only)

This is a beginners' course and open to anyone interested in learning more about digital branding. Ideal for entrepreneurs, small business owners, and marketers. 

About the Instructor

With five years of experience as a creative director, Lina Petraviciute's primary role is to implement a creative vision across a broad range of digital projects, including web design, social media, mobile applications, and storytelling. Her experience includes project management, brand execution, analysis, stakeholder management, and digital platform management. She has produced conceptual design and visual solutions through a broad spectrum of needs. 

How to Register

To reserve your spot, please fill out the form below. Payment is due in cash on the day of the workshop. For additional questions, please contact Lina at

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Are you a LiLi Centre member?